Reading List

As my favorite author Tim Sanders says, “Readers are leaders.” Here are books that I have either read or plan to read. I welcome suggestions to grow this list as well!

List organized by topic or theme. Some may be repeated if they fall in multiple categories.

Business, Leadership

  • The 8th Habit: from effectiveness to greatness by Stephen R. Covey
  • The Art of Possibility by Rosamund Stone Zander and Benjamin Zander
  • Brewing Up a Business by Sam Calagione
  • Built to Last by Jim Collins and Jerry I. Porras
  • Change Your Culture, Change The Game by Roger Connors and Tom Smith
  • Collaboration by Morten Hansen
  • The Communicators, Leadership in the Age of Crisis by Richard Levick with Charles Slack
  • Delivering Happiness: A Path to Profits, Passion and Purpose by Tony Hsieh
  • Digital Activism Decoded:  The New Mechanics of Change by Mary Joyce
  • The Dragonfly Effect by Jennifer Aaker and Andy Smith
  • Drive: The Surprising Truth About What Motivates People by Daniel Pink
  • Empowered by Josh Bernoff and Ted Schadler
  • The Experience Economy by Joseph Pine and Jim Gilmore
  • How Successful People Think by
  • In the Plex: how Google thinks, works, and shapes our lives by Steven Levy
  • Jesus, CEO by Laurie Beth Jones
  • Love Leadership by John Hope Bryant and Bill George – I’m interested in reading to see how it compliments by all time favorite business/personal book Love is the Killer App by Tim Sanders
  • Making Ideas Happen by Scott Belsky
  • The Master Switch: rise and fall of information empires by Tim Wu
  • The Mind at Work: Valuing the Intelligence of the American Worker by Mike Rose
  • Multipliers by Liz Wakeman
  • Never Eat Alone by Keith Ferrazzi
  • The NOW Revolution by Amber Naslund and Jay Baer
  • Open Leadership by Charlene Li
  • Poor Economics: a radical rethinking of the way to Fight Global Poverty by Abhijit Banerjee, Esther Duflo
  • Presidential Courage: Brave Leaders and How They Changed America by Michael Beschloss
  • The Rational Optimist by Matt Ridley
  • Start with Why by Simon Sinek
  • Strategy and the Fat Smoker by David Maister
  • StrengthsFinder 2.0 by Tom Rath
  • Switch: How to Change When Change is Hard by Chip Heath and Dan Heath READ 01.26.11. Review here.
  • The Thank You Economy by Gary Vaynerchuk
  • Think and Grow Rich by Napoleon Hill Added back to list. Tim Sanders references it too many times in “Today We Are Rich” to not to give it a read.
  • Today We Are Rich by Tim Sanders READ 04.10.11 Review Here
  • Wealthy and Wise: how you and America can get the most out of your giving by Claude Rosenberg, Jr.
  • The World is Flat by Thomas L. Friedman

Marketing

  • Branding Yourself by Erik Deckers and Kyle Lacy
  • Brandwashed by Martin Lindstrom
  • Closing the Engagement Gap by Julie Gebauer and Don Lowman
  • The Communicators, Leadership in the Age of Crisis by Richard Levick with Charles Slack
  • Confessions of an Advertising Man by David Ogilvy
  • Content Rules by Ann Handley and CC Chapman
  • Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web by Brian Solis
  • The Nature of Marketing by Chuck Brymer
  • Marketing in the Age of Google by Vanessa Fox
  • Marketing in the Groundswell by Charlene Li and Josh Bernoff
  • A Mathematical Theory of Communication by Shannon and Weaver
  • Resonate: present visual stories that transform audiences by Nancy Duarte
  • Slide:ology by Nancy Duarte
  • Strategy and the Fat Smoker by David Maister
  • The Thank You Economy by Gary Vaynerchuk
  • Unmarketing by Scott Stratten
  • Viral Loop by Adam Peneberg
  • What Americans Really Want…Really by Dr. Frank I. Luntz

New Media, Social Media, Mobile

  • Branding Yourself by Erik Deckers and Kyle Lacy
  • Brains on Fire: igniting powerful sustainable word-of-mouth movements by Robbin Phillips, Spike Jones, Greg Cordell, and Geno Church
  • The Communicators, Leadership in the Age of Crisis by Richard Levick with Charles Slack
  • Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web by Brian Solis
  • Guerilla Marketing by Jay Conrad Levinson
  • Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good by Nedra Kline Weinreich
  • The Little Book of Twitter by Jim Collins
  • Marketing in the Groundswell by Charlene Li and Josh Bernoff
  • Mobile Marketing: finding your customers where they are by Cindy Krum
  • The Next Evolution of Marketing by Bob Gilbreath
  • No Bullshit Social Media by Jason Falls and Erik Decker
  • The NOW Revolution by Amber Naslund and Jay Baer
  • Social Media for Social Good by Heather Mansfield
  • Viral Loop by Adam Peneberg

Philanthropy, Cause Marketing

  • Digital Activism Decoded:  The New Mechanics of Change by Mary Joyce
  • Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good by Nedra Kline Weinreich
  • The Networked Nonprofit by Beth Kanter
  • Social Media for Social Good by Heather Mansfield
  • Wealthy and Wise: how you and America can get the most out of your giving by Claude Rosenberg, Jr.

Healthcare

  • On The Mend by John Toussaint and Roger Gerard

Mothers, Women

  • Getting the Pretty Back by Molly Ringwald
  • The Missional Mom: Living with Purpose at Home and in the World by Helen Lee
  • One Thousand Gifts: A Dare to Live Fully Right Where You Are by Ann Voskamp
  • Secret Daughter by Shilpi Somaya Gowda

Fiction

  • Blind Assassin by Margaret Atwood
  • Summer Rental by Mary Kay Andrews

Uncategorized, Misc.

  • Atlas Shrugged by Ayn Rand
  • Bowling Alone by Robert D. Putnam
  • The Copywriter’s Handbook by Robert W. Bly
  • Crystallizing Public Opinion by Edward Bernays
  • Discipline & Punish by Michael Foucault
  • Dream Society by Role Jensen
  • The Geography of Nowhere by James Howard Kunstler
  • Heaven is for Real by Todd Burpo
  • In the Name of Jesus by Henri Nouwen
  • Interrupted by Jen Hatmaker
  • Juliet, Naked by Nick Hornby
  • Just Do Something by Kevin DeYoung
  • The Lost City of Z by David Grann READ 01.15.11. Review here.
  • A Man Without a Country by Kurt Vonnegut
  • Modern Hospitality: simple recipes with southern charm by Whitney Miller
  • The Rhythm of Life by Matthew Kelly
  • The Shack by William Paul Young
  • The Spirit Catches You and You Fall Down by Anne Fadiman READ 04.15.11 Review Coming Soon
  • The Structural Transformation of the Public Sphere by Jurgen Habermas
  • Triumph of the City by Edward Glaeser
  • Twelve Ordinary Men: how the Master shaped his disciples for greatness and what he wants to do with you by John MacArthur
  • VENEER: LIVING DEEPLY IN A SURFACE SOCIETY by Tim Willard and Jason Locy
  • The Way We’ll Be: the Zogby report on the transformation of the American Dream by John Zogby
  • Welcome to the Urban Revolution by Evan O’Neil
  • What the Dog Saw: And Other Adventures by Malcolm Gladwell
  • Who’s Your City by Richard Florida
  • You Were Made to Make a Difference by Jenna Lucado and Max Lucado

//

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2 thoughts on “Reading List”

  1. Finally completed Atlas Shrugged thanks to you, Heather! Next up, The Fountainhead!

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