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At this point, you’ve probably realized that we eat a lot of pizza. It’s one of my husband’s favorite foods actually. And, I fully blame him for selecting Papa John’s.

Spotted: On the Papa John’s pizza box

Scan Result: YouTube video of the Papa John’s story.

Review: I appreciated the fact that this didn’t go to just another website. The text on the box next to the QR code, asks you “What makes Papa John’s better?” I’m guessing that they did their best to answer that using this video. This also works well from the mobile screen. And, it’s worth noting that they’ve branded their YouTube channel as well. Well done, Papa John’s.